Website Privacy Policy

Last Updated: February 5, 2026

Building 21 (“Building 21,” “we,” “our,” or “us”) recognizes that privacy is important. This Website Privacy Policy (“Privacy Policy”) explains how we collect, use, and share information when you visit our public, informational website located at https://www.building21.org (the “Website”).

This Privacy Policy applies only to the Website. It does not apply to any education products, platforms, or services provided by Building 21 to schools or districts, including Beacon Learning or other password-protected tools (collectively, the “Education Services”), which are governed by a separate Education Services Privacy Policy.

This Privacy Policy explains what information we collect and why, how we use and share that information, and the choices and rights you have regarding your information.

Our goal is to be transparent so you can make informed decisions about using the Website.

By using the Website, you agree to this Privacy Policy as it may be amended from time to time. This Privacy Policy is incorporated into and forms part of our Website Terms of Service.

By providing information through the Website, you understand and consent to the collection, use, processing, and storage of your information in the United States and other jurisdictions in accordance with applicable United States law.

Building 21 may modify this Privacy Policy at its discretion. Your continued use of the Website after changes become effective indicates your acceptance of the revised Privacy Policy. We encourage you to review this Privacy Policy periodically.

The Website may contain links to third-party websites not operated by Building 21. We are not responsible for the privacy practices of those third-party websites and encourage you to review their privacy policies.

We collect two primary categories of information when you use the Website: information you voluntarily provide to us, and information collected automatically through your use of the Website.

We may also receive limited information from third-party sources, as described below.

3.1 Information You Provide to Us
You may choose to provide personal information when you: contact us through the Website, request information about Building 21, sign up to receive updates or communications, or otherwise submit information through Website forms.

The information you provide may include your name, email address, organization, role, or other contact information. We collect this information so we can respond to your requests and communicate with you.

3.2 Information Collected Automatically
When you visit the Website, we and our service providers may automatically collect certain information about your device and usage, including: internet protocol (IP) address, browser type and operating system, date and time of access, pages viewed and links clicked, and general Website usage patterns.

This information helps us operate, secure, and improve the Website.

3.3 Cookies and Similar Technologies
The Website uses cookies and similar technologies to support functionality and help us understand how visitors interact with the Website.

Cookies are small text files placed on your device that help us: analyze aggregate Website usage, improve Website performance and content, and maintain basic Website functionality.

You can control cookies through your browser settings. Blocking or deleting cookies may affect how certain parts of the Website function.

3.4 Analytics and Experience Tools
We use analytics and website experience tools to better understand how visitors use the Website and to improve usability and performance. These tools may collect information such as IP address, device information, session activity, and interaction patterns.

Our analytics and experience tools include:
*Google Analytics, which helps us understand Website traffic and usage trends. Google Analytics uses cookies and similar technologies to collect information about how visitors use the Website. We use this information to compile reports on Website activity and improve Website performance.
*Hotjar, which helps us understand how visitors interact with the Website through aggregated analytics and session-based insights (such as which pages are visited and how users navigate the Website). Hotjar uses cookies and similar technologies and processes information in a pseudonymized or aggregated form to help us improve the Website experience.

We use these tools solely for Website analytics and improvement purposes. We do not use Website data for behaviorally targeted advertising, and we do not sell Website visitor information.

3.5 Information from Third-Party Sources
We may receive limited information from third-party sources, such as aggregated analytics data or information shared when you interact with Building 21 through external platforms. If we combine such information with personal information, we treat it as personal information under this Privacy Policy.

We use information collected through the Website to:
*operate and maintain the Website,
*respond to inquiries and requests,
*communicate about Building 21 programs, events, and resources,
*understand and improve Website performance and content,
*protect the security and integrity of the Website, and
*comply with applicable legal obligations.

We may anonymize or de-identify information so that it cannot reasonably be used to identify an individual. We may use de-identified information for research, analysis, and Website improvement purposes.

Building 21 shares information collected through the Website only in limited circumstances, including:
*with service providers who support Website operations and are contractually required to protect information,
*with analytics and experience providers to understand Website usage,
*when required by law, legal process, or governmental request,
*to protect the rights, property, or safety of Building 21 or others, or
*in connection with an organizational change such as a merger, restructuring, or transfer of assets.

We do not sell personal information and do not share Website data for advertising or marketing purposes unrelated to Building 21.

We retain personal information collected through the Website only for as long as necessary to fulfill the purposes described in this Privacy Policy or as required by applicable law.

We maintain reasonable administrative, technical, and physical safeguards designed to protect information collected through the Website from unauthorized access, use, or disclosure.

However, no method of transmission over the Internet or electronic storage is completely secure. While we strive to protect your information, we cannot guarantee absolute security.

If we become aware of a data security incident affecting personal information, we will provide notice as required by applicable law.

The Website is a general-audience, informational site and not directed to children under the age of 13. Building 21 does not knowingly collect personal information from children under 13 through the Website. If we become aware that personal information from a child under 13 has been collected through the Website, we will take reasonable steps to delete it.

This section applies only to the public Website. Student Users, including students under the age of 13, may access Building 21’s Education Services only through a Partner School under a written agreement and appropriate school-authorized consent. Information about how we collect, use, and protect student information within the Education Services, including student-submitted work and learning artifacts, is addressed in the Building 21 Education Services Privacy Policy. Information about how we protect children’s information in our Education Services is provided in our Education Services Privacy Policy.

Some states provide residents with additional privacy rights under applicable law, such as the right to access, correct, or delete personal information, or to opt out of certain processing activities. To the extent such laws apply to Building 21, we will comply with those requirements.
If applicable state privacy laws grant Website visitors the right to submit requests regarding their personal information, such requests may be made by contacting Building 21 using the contact information provided below.
Building 21 does not sell personal information and does not share personal information for targeted advertising purposes.

The Website is operated and hosted in the United States. If you access the Website from outside the United States, you understand that your information may be transferred to and processed in the United States, where data protection laws may differ from those in your jurisdiction.

We may update this Privacy Policy from time to time. The “Last Updated” date reflects the most recent revision. Your continued use of the Website after changes become effective constitutes acceptance of the updated Privacy Policy.

If you have questions about this Privacy Policy or our privacy practices, please contact us at:

Email: info@b-21.org
Website: https://www.building21.org